Solomon footwear manufacturer. Salomon brand history. The history of the formation of Salomon

Salomon was founded in Annecy, France, in 1947 by François Salomon, his wife and son.

Since 1997 the company has been part of Adidas-Salomon AG, an international corporation specializing in the production of sports goods.

On May 2, 2005, Adidas-Salomon AG announced that it had reached an agreement with Finnish company Amer Sports to sell Salomon for €485 million. The transfer of the amount was completed on October 20, 2005.

1947-1980s From foundation to international recognition

1947 - The Salomon family ski workshop opens in the suburbs of Annecy.

1952 - George Salomon introduces automation into the production process, allowing a significant increase in the number of products produced.

1955 - Georges invents a toe safety system.

1961 - The "Allais" defense is invented. the name was given in honor of Emile Allais, the best alpine skier of the time.

1966 - Salomon invents the world's first free-base bindings. Salomon bindings presented to the public at the Alpine World Ski Championships in Portillo, Chile.

1972 - Salomon becomes "World's No. 1 Fastener Manufacturer" - the first time an individual company sells over a million fasteners in a year.

1976 - Salomon binding production moved to Annecy le Vieux.

1979 - Michel Barthod is named general manager of the company. Salomon winter sports shoes have been conquering the market almost from the moment of their appearance.

1992 - The company begins marketing its summer gear and launches a full line of footwear. Meanwhile, Edgar Grospiron, using bindings, wins gold at the 92 Olympics. Florence Machada wins bronze at skiing Salomon in the combined race.

1993 - Salomon skis win gold for the first time. Urs Lehmann wins downhill gold and<Кароль Мерль (Carole Merle) берет золото в гигант-слаломе (GS) на Всемирном Чемпионате в Мориоке, Япония.

1994 - Salomon enters the cycling market by acquiring Mavic, a French company specializing in bicycle parts.

Salomon acquires snowboarding company Bonfire Inc, headquartered in Portland, Oregon. Salomon introduces the Prolink ski model with an external vibration dampening system.

1997 - Adidas acquires the Salomon group to form Adidas-Salomon AG. Salomon launches a full line of snowboards. The company invents Snowblade, thereby creating a new winter sports discipline. Salomon opens its own design center in Boulder, Colorado. Salomon is celebrating its 50th anniversary.

1998 - Jean-Luc Diard becomes CEO of the Salomon Group. Salomon begins production of skates under the Inline Skates brand. Jean-Luc Cretier wins Olympic gold in Nagano in the DH event using Salomon skis, bindings and boots.

1999 - Enak Gavaggio wins skier X. Salomon launches Freedom Action Sports.

2000 - Salomon Extreme Team wins the X-Adventure World Cup fully equipped in Salomon.

2001 - today

2001 - Establishment of a design center at Annecy, designing all Salomon products. The company continues to diversify Freedom Action Sports through the acquisition of Clich, a market leader in the manufacture and sale of inline skates. Work also continues with Arc "teryx, a Canadian company specializing in outdoor activities.

2002 - Salomon becomes the main sponsor of the Margaret Rivers Masters in Australia, officially launches the "S-Core surf technology" project. Snowboarder David Benedek is named Rider of the Year by Snowboarder Magazine and wins the Innsbruck Air & Style contest.

2003 - Candide Thovex wins gold in half-pipe contest, Aleisha Cline and Lars Lewen take gold in skierX at X-Games. Skiers using Salomon win 5 gold medals at St. Moritz World Championships.

2004 - Salomon launches its first line of skis Anja Pärson and Renate Goetschl win all the World Cup crystal figurines.

2005 - "Live your dream", Salomon declares this year the year of the woman. Amer Sports Group acquires Salomon.

Salomon

- French manufacturer of goods for outdoor activities

Salomon is well known among professional athletes and highly regarded by those who have nothing to do with sports. Salomon branded sports products are produced not only in France, but also in Austria, Italy, Romania, as well as in Thailand and China. The company supplies the market with clothing and footwear for sports and travel, equipment for skiers and cyclists, as well as all kinds of sports accessories.

The history of the formation of Salomon

Before coming to a stable release of reliable and comfortable sports goods using advanced technologies, the company went through several stages of development.

The Frenchman Francois Salomon in the distant 1947 organized a business for the manufacture of building tools. Then his son made adjustments, and the family firm took over the repair and production of winter equipment. His wife and son actively helped him in his work.

A small family business quickly grew into a company that became known outside of France thanks to the invention of the owner of the company. He came up with an improved ski binding system meil carres, which attracted the interest of ski manufacturers in Austria, France, Switzerland and America.

In 1952, Salomon came up with the so-called "cable" mount andautomationilatedindustrialprocess. INIn 1966, the world's first free-base ski bindings were invented and patented, and by 1972 sales were over a million pairs.

Later, under the Salomon brand in skiing, many innovations for efficiency andskier safety. In 1980 Salomon Nordic System bindings and shoes are sold in Sweden. 1983, 1987, 1992, 1993 and the following years were marked by important events for the company - the victories of famous skiers in international competitions on Salomon bindings.

Release of the first skisSalomon took place in 1990. The company started producing winter and summer sports shoes, then began to sew clothes and equipment. In 1994, the French company Mavic, which produces bicycle parts, entered Salomon. In 1998, the production of skates under the Inline Skates brand begins.

In 1997, the company grew so much that it decided to get it and was completely bought out by the Adidas concern. The company became officially known as "Adidas-Salomon AG" Andlaunched the production of snowboards. During this period, a new winter sports discipline was created thanks to the invention of the Snowblade.

The following period is marked by many victories of famous skiers using Salomon products in world-class competitions. In 2001, the company expands its product range with inline skates by acquiring Clich and collaborating with many brands.

In 2005, the Finnish concern Amer Sports bought Salomon for half a billion euros, but the company's policy was not affected by the change of ownership.

Products Salomon according to user reviews

Participants in online forums dedicated to the quality of sports goods leave both admiring and indignant reviews about the brand's products. This usually happens when, due to the huge popularity of the company, a flood of low-grade fakes-imitations of branded goods begins to enter the market. They only superficially resemble the real Salomon, and it can be very difficult to distinguish a copy.

Unfortunately, authenticity can only be verified during the operation of the product. A fake will show a lack of quality in a few weeks. Original Salomon products are so popular that you can often find advertisements for the purchase of Salomon skis (boots, rollers, sneakers), even used ones, on the net.

Some buyers consider product designSalomontoo brutal, but they choose clothes and shoes of this particular company, no matter what.

Many users note that men's shoes are a size smaller than stated. Women's and children's couples, on the contrary, always have a supply.

Proper care has a great influence on the properties of original Salomon shoes. Together with a branded pair, the manufacturer recommends immediately purchasing special products, thanks to which the shoes will remain functional for a long time and will not lose their appearance.

Almost all Salomon clothing models have a "genderless" cut, or "unisex". We recommend choosing a certain size according to the size grid, there is a clear separation of men's and women's products.

ClothSalomonmost often suitable if you order jackets on the Internet. Insulated trousers are usually larger than the declared size.

K:Companies founded in 1947

Salomon Group- French company, manufacturer of sporting goods. As of 2015, it occupies a strong position in the market. The group of companies, in addition to Salomon itself, currently includes:

Bonfire Snowboarding Company - everything for snowboarding, except for the boards themselves.
Mavic - cycling
The North Face
Patagonia
Berghaus

Story

1947-1980. From foundation to international recognition

1947 - The Salomon family workshop for the production and repair of skis opens in the suburbs of Annecy.
1952 - Georges Salomon ( George Salomon) introduces automation into the production process, which allows to significantly increase the number of products produced.
1955 Georges invents a toe safety system.
1961 - The "Allais" defense is invented. the name was given in honor of Émile Allais ( Emile Allais), the best alpine skier of the time.
1966 - Salomon invents the world's first free-base bindings. Salomon bindings presented to the public at the Alpine World Ski Championships in Portillo, Chile.
1972 - Salomon becomes "the world's No. 1 fastener manufacturer" - for the first time in history, more than a million fasteners were sold by an individual company in a year.
1976 - Salomon binding production moved to Annecy le Vieux.
1979 - Michel Bartode is named general manager of the company. Salomon winter sports shoes have been conquering the market almost from the moment of their appearance.

1980-1990. Stability

1980 - Salomon Nordic System shoes and binding systems begin to market in Sweden and France.
1983 - Mark Girardelli ( Marc Girardelli) wins the Alpine World Cup in the men's competition.
1984 - Salomon enters the summer sports market with the acquisition of Taylor Made.
1985 - Salomon establishes its new headquarters in Metz Tessy, near Annecy.
1987 - Pirmin Zurbriggen ( Pirmin Zurbriggen) dominates the ski arena, winning the World Cup in both Downhill (DH) and Super G (SG) and Giant Slalom (GS) .
1989 - Jean-Francois Gaultier ( Jean Francois Gautier) becomes the CEO of Salomon. Won 17 gold medals in the World Championship using Salomon equipment.

1990-2000. Acquisitions and sales

1990 - Salomon launches its first ski, the S9000.
1992 - The company begins to promote the market of summer equipment, and begins to produce a full line of shoes. Meanwhile, Edgar Grospiron ( Edgar Grospiron), using fasteners, wins gold at the Olympic Games-92. Florence Machada wins bronze on Salomon skis in the combined race.
1993 - Salomon skis win gold for the first time. Urs Lehmann ( Urs Lehmann) wins gold at downhill and Karol Merle ( Carole Merle) takes gold in giant slalom (GS) at the World Championships in Morioka, Japan.
1994 - Salomon enters the cycling market by acquiring the French company Mavic, which specializes in the production of bicycle parts.
1995 Salomon acquires snowboard company Bonfire Inc, headquartered in Portland, Oregon. Salomon introduces the Prolink ski model with an external vibration dampening system.
1997 - Adidas acquires the Salomon Group to form Adidas-Salomon AG. Salomon launches a full line of snowboards. The company invents snowblades (from the English. snowblade - snow blade), thereby creating a new winter sports discipline. Salomon opens its own design center in Boulder, Colorado. Salomon is celebrating its 50th anniversary.
1998 - Jean-Luc Diard becomes CEO of the Salomon Group ( Jean-Luc Diard). Salomon begins production of skates under the Inline Skates brand. Jean-Luc Crete ( Jean-Luc Cretier) wins Olympic gold in Nagano in the DH discipline using Salomon skis, bindings and boots.
1999 - Enak Gavajo ( Enak Gavaggio) skier X wins. Salomon launches Freedom Action Sports project.
2000 - Salomon Extreme Team wins the X-Adventure World Cup fully equipped in Salomon.

2001 - today

2001 Establishment of the design center in Annecy, creating designs for all Salomon products. The company continues to diversify Freedom Action Sports through the acquisition of Cliche, a market leader in the manufacture and sale of inline skates. Work also continues with Arc "teryx, a Canadian company specializing in outdoor activities.
2002 - Salomon becomes the main sponsor of the Margaret Rivers Masters in Australia, officially launches the "S-Core surf technology" project. Snowboarder David Benedek David Benedek) is named Rider of the Year by Snowboarder Magazine and wins the Air & Style contest in Innsbruck.
2003 - Candide Toveks ( Candide Thovex) wins gold in the halfpipe contest, Aleisha Kline ( Aleisha Cline) and Lars Lewen ( Lars Lewen) takes gold in skierX at X-Games. Skiers using Salomon win 5 gold medals at St. Moritz World Championships.
2004 - Salomon launches its first line of Nordic skis. Anya Person ( Anja Parson) and Renata Gotschl ( Renate Goetschl) win all the crystal figurines of the World Cup.
2005 - Campaign "Live your dream"; Salomon declares this year the year of the woman. Amer Sports Group acquires Salomon.
-2009 - Salomon separates its stores from the Adidas retail chain. Opening of the first Salomon store together with the Atomic brand in Moscow in winter-spring 2010.

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An excerpt characterizing Salomon Sports

- To chog "that march with a quick step, while intact." And Denisov turned his horse to the officer.
“Good, good,” said the officer threateningly, and turning his horse, rode away at a trot, shaking in the saddle.
“A dog for godliness, a living dog for godliness,” Denisov said after him - the highest mockery of a cavalryman over a mounted infantryman, and, approaching Rostov, burst out laughing.
- Recaptured from the infantry, recaptured the transport by force! - he said. “Well, why don’t people die of hunger?”
The wagons that drove up to the hussars were assigned to an infantry regiment, but, having been informed through Lavrushka that this transport was coming alone, Denisov with the hussars recaptured it by force. The soldiers were handed out crackers at will, even shared with other squadrons.
The next day, the regimental commander called Denisov to him and told him, closing his eyes with open fingers: “I look at it like this, I don’t know anything and I won’t start business; but I advise you to go to the headquarters and there, in the food department, settle this matter, and, if possible, sign that you received so much food; otherwise, the demand is written to the infantry regiment: things will rise and may end badly.
Denisov went directly from the regimental commander to the headquarters, with a sincere desire to fulfill his advice. In the evening he returned to his dugout in a position in which Rostov had never seen his friend before. Denisov could not speak and was suffocating. When Rostov asked him what was the matter with him, he only uttered incomprehensible curses and threats in a hoarse and weak voice ...
Frightened by the position of Denisov, Rostov offered him to undress, drink water and sent for a doctor.
- To judge me for g "azboy - oh! Give me more water - let them judge, but I will, I will always beat the scoundrels, and I will tell the sovereign." Give me some ice, he said.
The regimental doctor who came said that it was necessary to bleed. A deep plate of black blood came out of Denisov's hairy hand, and then only he was able to tell everything that had happened to him.
“I’m coming,” Denisov said. “Well, where is your boss here?” Showed. Wouldn't you like to wait. “I have a service, I arrived 30 miles away, I have no time to wait, report back.” Well, this chief thief comes out: he also took it into his head to teach me: This is robbery! “Robbery, I say, is not done by the one who takes food to feed his soldiers, but by the one who takes it to put it in his pocket!” So you don't want to be silent. "Fine". Sign, he says, with the commission agent, and your case will be handed over on command. I go to the commissioner. I enter - at the table ... Who is it ?! No, you think! ... Who is starving us, - Denisov shouted, hitting the table with his fist of his sore hand so hard that the table almost fell and the glasses jumped on it, - Telyanin !! “How are you starving us?!” Once, once in the face, deftly it had to be ... “Ah ... rasprotakoy and ... began to roll. On the other hand, I am amused, I can say, - Denisov shouted, joyfully and angrily baring his white teeth from under his black mustache. “I would have killed him if they hadn’t taken him away.”
“But why are you screaming, calm down,” said Rostov: “here again the blood has gone. Wait, you need to bandage it. Denisov was bandaged and put to bed. The next day he woke up cheerful and calm. But at noon the adjutant of the regiment, with a serious and sad face, came to the common dugout of Denisov and Rostov and regretfully showed the uniform paper to Major Denisov from the regimental commander, in which inquiries were made about yesterday's incident. The adjutant said that things were about to take a very bad turn, that a military court commission had been appointed, and that with real severity regarding looting and self-will of the troops, in a happy case, the case could end in a dismissal.
The case was presented by the offended in such a way that, after repulsing the transport, Major Denisov, without any call, appeared in a drunken state to the chief provisions master, called him a thief, threatened to beat him, and when he was taken out, he rushed to the office, beat two officials and dislocated one arm.
Denisov, to Rostov's new questions, laughingly said that it seemed that some other one had turned up here, but that all this was nonsense, trifles, that he did not even think to be afraid of any courts, and that if these scoundrels dare to bully him, he will answer them so that they will remember.
Denisov spoke dismissively about the whole affair; but Rostov knew him too well not to notice that in his heart (hiding this from others) he was afraid of the court and was tormented by this affair, which, obviously, was supposed to have bad consequences. Every day, paper requests began to arrive, demands for the court, and on the first of May Denisov was ordered to hand over the squadron to the senior officer and report to the headquarters of the division for explanations on the case of the riot in the provisions commission. On the eve of this day, Platov made reconnaissance of the enemy with two Cossack regiments and two squadrons of hussars. Denisov, as always, rode ahead of the chain, flaunting his courage. One of the bullets fired by the French riflemen hit him in the flesh of the upper leg. Maybe at another time Denisov would not have left the regiment with such a light wound, but now he took advantage of this opportunity, refused to appear in the division and went to the hospital.

In June, the Battle of Friedland took place, in which the Pavlogradites did not participate, and after it a truce was announced. Rostov, who felt hard the absence of his friend, having had no news of him since his departure and worrying about the course of his case and wounds, took advantage of the truce and asked to go to the hospital to visit Denisov.
The hospital was located in a small Prussian town, twice ruined by Russian and French troops. Precisely because it was summer, when the field was so good, this place, with its broken roofs and fences and its filthy streets, ragged inhabitants and drunken and sick soldiers wandering around it, presented a particularly gloomy spectacle.
In a stone house, in the courtyard with the remains of a dismantled fence, frames and glass broken in part, a hospital was located. Several bandaged, pale and swollen soldiers walked and sat in the yard in the sun.
As soon as Rostov entered the door of the house, he was overwhelmed by the smell of a rotting body and a hospital. On the stairs he met a Russian military doctor with a cigar in his mouth. A Russian paramedic followed the doctor.
“I can’t burst,” said the doctor; - come to Makar Alekseevich in the evening, I'll be there. The paramedic asked him something else.
- E! do as you know! Isn't it all the same? The doctor saw Rostov going up the stairs.
“Why are you, your honor?” the doctor said. - Why are you? Or the bullet did not take you, so you want to get typhus? Here, father, is the house of the lepers.
- From what? Rostov asked.
- Typhoid, father. Whoever ascends - death. Only the two of us with Makeev (he pointed to the paramedic) are chatting here. At this point, five of our brother doctors died. As soon as the new one arrives, he’ll be ready in a week,” the doctor said with visible pleasure. - Prussian doctors were called, so our allies do not like it.

The Salomon Group, or simply Salomon, is the world's leading manufacturer of products for extreme sports and outdoor activities, including ski and snowboard equipment, inline skates, and high-tech shoes for technical sports. For all the time of its existence on the market, this brand has managed to win and strengthen its impeccable reputation.

The history of the Salomon brand begins back in 1947 in France in the city of Annecy, when a certain Francois Salomon, his wife and son George, founded a small company for the production of saws and cores for skis. Things were going pretty well until in 1948 a revolutionary system for securing skis called “meil carres” was developed, which became so popular that it immediately began to be actively supplied to all ski manufacturers in Austria, Switzerland, France and the USA.

In 1972, Salomon becomes the world leader in ski binding sales, reaching the milestone in excess of 1 million pairs of ski bindings per year. After 7 years, the company expands significantly, and begins to produce both bindings and boots. At the same time, Michel Bartod becomes general manager. In 1983, the company's staff reaches the level of 1000 people, and Salomon enters the stock exchange.

Between 1984 and 1987, the company enters the summer sporting goods market, acquires Taylor Made, and establishes a new headquarters in Metz Tessy. Also at this time, thanks to Salomon bindings, Pirmin Zurbriggen wins the World Cup in Downhill (DH), and in the Giant Slalom GS, which undoubtedly adds even more positive reputation to Salomon.

In 1990, 10 million pairs of ski boots and 5 million pairs of running boots were sold. The world also saw the first Salomon skis, called the S9000. From 1991 to 1998 Salomon introduces boots for mountain and sports tourism, acquires the snowboard company Bonfire Inc. and begins manufacturing snowboarding boots, bindings and boards. Also at this time, or rather, in 1997, Salomon merges with Adidas, as a result of which the most powerful corporation Adidas-Salomon AG is created, which becomes the European leader in sales volumes, ranking second in the world after American Nike.

In 2001, a design center was created in Annecy, France; Salomon buys Cliche, one of the market leaders in inline skates, launches winterwear and the Softshell concept, and wins the Design Star award.

In 2004 Salomon launches its first line of Nordic skis while Anja Person and Renate Goetschl win all the World Cup crystal figurines.

May 2, 2005 marks a significant day when Adidas-Salomon AG enters into an agreement with the Finnish company Amer Sports to sell Salomon for 485 million euros. The transfer was made on October 20, 2006.

2006-2008 - Salomon introduces the first softshell upper, introduces the first full line of trail running products, launches the new Elios boot, and patents EXO technology.

In 2010, Salomon continues to actively improve the production of its products, and releases a new range of shoes for city streets, which are equipped with the Positive Energy Return sole design, actively used in the sports line. Its essence lies in the fact that the soft sectors of the sole cushion the step and absorb shock loads. and elastic bonds accumulate the energy of the step, working in the phase of the push with the foot, like springs. This gives the shoes the highest comfort and ease of wearing, which allows you to easily move down the street even in severe winter frosts.

In 1947 not far from the French town of Annecy, the energetic François Salomon came up with and founded the Salomon trademark (correctly spelling is not “Solomon”, but “Salomon”). Francois started his family business with his wife and son Georges, who then continued his father's business. At first, the entrepreneurs planned to make and sell saws and ski edges. Very soon, the family invented ski bindings, which were revolutionary at that time, and then another type of ski binding. It was decided to completely re-profile the business for the production of innovative equipment for sports in the mountains.

By 1980- Salomon has gained a strong position in the ski sports market worldwide. Salomon inventory was used by the best athletes with pleasure and brought the first 17 gold awards from the World Championships to the brand's treasury.

Since 1990- based on a successful professional approach in the development of its products, the Salomon brand began to produce summer clothes, as well as shoes for running, hiking and outdoor activities, bicycles, skiing. As before, the gold-bearing fund of the brand was regularly replenished with medals and cups from the Olympic Games and world championships.

In 1997- Giant Adidas signed a contract with Salomon, and formed Adidas-Salomon AG. This merger allowed Salomon to develop with many times the strength. Solomon launched the production of snowboards. The brand has patented a new snowblade product and created a new kind of winter sport.

From the year 2000- Salomon has continued to steadily increase its strength through the creation of new products (the production of Inline Skates has started) and the acquisition of companies leading in their niche sports market and small but promising companies. By this time, Salomon's arsenal included such brands as:

Taylor Made Golf is an American golf company.
Mavic is a French company engaged in the manufacture of parts for bicycles.
Bonfire Inc. is an American company that produces snowboard clothing.
Arc"teryx is a company from Canada that creates clothing and equipment for outdoor.
Cliche Skateboards is a European skateboard company.

In 2005– The Finnish company Amer Sports agreed with Adidas-Salomon AG to buy out Salomon and continued to develop the brand, beloved by all adherents of an active lifestyle.

To date Salomon is one of the most recognizable premium brands. The brand uses only its own technological developments, devoting a huge amount of effort and money to this process. The skill of the developers and the strict assessment of professional mountain athletes, the long history of existence and the rapid development of the gold-bearing brand allow us to create sports shoes of the highest quality.

Salomon shoe collection

In the Salomon shoe collections you can find shoes for almost any type of activity, recreation and outdoor sports, both for professional athletes and people who prefer comfortable shoes in everyday life:

Trail running shoes (cross-country running away from cities, highways and stadiums),
- sneakers for running in familiar urban conditions,
- stylish comfortable and technological city shoes,
- shoes for mountaineering and serious mountain tourism,
- multifunctional shoes for both simple hikes and daily use in the city,
- children's shoes.

All Salomon shoes are endowed with exceptional comfort and lead the sports and casual market in terms of quality and quantity of the latest technologies applied.

Salomon shoe technology highlights

excellent leg circumference
comfortable seamless technology
optimal shoe flexibility
excellent cushioning
anatomical shape
secure arch support and secure heel lock
unrivaled surface grip
stability on any terrain
specialized forms of blocks for different types of activities
taking into account the anatomical features of the foot, reducing discomfort from long walking
shoes are created for both men's and women's feet
instant lacing
bactericidal impregnations
low weight of products
high-quality climate control in heat, rain and cold
durability
attractive look and style.